MFA Data & Effectiveness Gold
The 19th Annual Media Federation Awards were a Tick, Tick, & Tick last night, and not only in terms of a grand event space, fabulous company and a ‘woohoo it’s Friday tomorrow’ feeling.
The EPIC week had only just begun for the AFFINITY team, hearing of award wins at the AMI’s, IPA Best of Health, and now 2 Gold and a Silver at the MFA’s – all within the last 48 hours.
- 2017 MFA GOLD Winner - Best Use of Data, Adtech, Analytics or Research
- 2017 MFA GOLD Winner – Best Demonstration of Short Term Results
- 2017 MFA SILVER Winner – Best Communications Strategy
With Science, Creativity and Data at the crux of all we do, it was amazing to be recognised as one of the leading media communications agencies, that ADDS demonstrable value to our clients.
The judges commented:
“THIS IS AN EXAMPLE OF GOING BEYOND MEDIA RESEARCH AND PLANNING. AND USING SCIENCE AND DATA TO YOUR ADVANTAGE.
VERY CLEARLY THOUGHT OUT AND EXECUTED TO CREATE AN INTERESTING CAMPAIGN.”
Cheers to all the finalists and winners of the evening! It’s an incredible achievement for AFFINITY to be ranked as one of the best media agencies in the country.