Home
Work
News
About
Services
Awards
Blog
Join us
Contact
Home
Work
News
About
Services
Awards
Blog
Join us
Contact
News
Three articles published in as many weeks! Thanks to Mediaweek this time for featuring our Senior Strategist, Caspar Yuill's insightful piece, 'From Daggy to Desirable: How New Balance Sales Doubled in 10 Years.' Caspar’s article uncovers the fascinating journey of New Balance's transformation from ick to sick. Read on to find out how taking the right risks can grow a business against all odds. And how cultural relevance is the most valuable currency a brand can hold.
Mediaweek
–
April 9, 2024
Thanks Mediaweek for publishing our CEO, Angela Smith’s article, ‘Not taking risks is the riskiest choice of all’. Read on to find out the difference between risk and uncertainty and the art of risk taking. And most importantly, how it can be salve in a world of upheaval and change.
Mediaweek
–
April 3, 2024
Thanks Adnews for featuring our ECD, Vaughan Townsend's piece on the future for ad agencies. Read to discover on how some smart innovation is turning the ad model on its head, with better outcomes all round
AdNews
–
March 27, 2024
This year AFFINITY's worked with Worley on a full global rebrand, and we're proud it's now featured on Mumbrella.
Mumbrella
–
November 28, 2023
AFFINITY's sustainability focused rebrand for our client Worley was also featured on B&T
B&T
–
November 28, 2023
AFFINITY's new Worley rebrand, which focuses on sustainability, is featured on Mediaweek
Mediaweek
–
November 28, 2023
AFFINITY's Christian Di Virgilio's review of 'The Anatomy of the Humbug' featured on B&T
B&T
–
November 9, 2023
AFFINITY Media CEO Angela Smith chairs panel discussion at IMAA's 'Who’s Who in the Media Zoo' event
Mediaweek
–
November 8, 2023
Angela Smith is #38 on Mediaweek's Media Agency 50 Power List
Mediaweek
–
November 8, 2023
Luke Brown is #32 on Mediaweek's inaugural Creative Agency 50 Power List
Mediaweek
–
November 7, 2023
Caspar Yuill is featured on B&T about how a dumb phone recovered his undivided attention
B&T
–
September 8, 2023
AFFINITY Bright Spark Christian Di Virgilio's landed in AdNews Australia for his idea, The Diamond Pencil.
AdNews
–
August 16, 2023
AFFINITY CBO Angela Smith on does the advertising industry need a reality check?
Campaign Asia
–
August 16, 2023
How authentic is your brand authenticity? Luke Brown shares his thoughts with Mumbrella
Mumbrella
–
August 11, 2023
IMAA launches Female Leaders of Tomorrow programme, with Angela Smith as IMAA DE&I Council Chair
AdNews
–
August 1, 2023
'We're thrilled to launch our Female Leaders of Tomorrow programme.'- Angela Smith IMAA DE&I Council Chair
Media Week
–
August 1, 2023
Five heavy-metal thoughts following Cannes '23
B&T
–
July 27, 2023
Will Barbie mania last forever? Dani Collins shares her thoughts with AdNews
AdNews
–
July 20, 2023
Meta's record $2 billion data fine is a punishment for change inertia
Mumbrella
–
June 1, 2023
Our CBO Angela Smith discusses navigating the challenges of 2023
Mediaweek
–
May 29, 2023
Caspar Yuill on getting an incredible advantage in the age of AI
Mumbrella
–
May 3, 2023
CSO Will Nichols shares his thoughts on AI-led execution from KitKat & Maurice Blackburn
Mumbrella
–
April 13, 2023
Head of Digital Rob Mills is rethinking the subscription business model
Mumbrella
–
February 23, 2023
Lukass Strungs on Getting product placement past a cynical audience
Mumbrella
–
January 17, 2023
Sue Cant on why she moved to an independent agency
AdNews
–
July 26, 2022
Angela Smith adds opinion to 'What corporate actions supporting reproductive rights tells us about talent & brand management'
CMO
–
July 8, 2022
Angela Smith comments on 'Brands returning to traditional advertising'
AdNews
–
May 30, 2022
Why these media agencies are rated the best places to work
AdNews
–
May 3, 2022
AFFINITY tops AFR BOSS Best Places to Work list
AdNews
–
April 28, 2022
AFFINITY's 'Thinking Thursdays' to banish meetings overload
SmartCompany
–
April 27, 2022
Thursdays unleash the power of thinking at AFFINITY
AFR
–
April 27, 2022
AFFINITY appointed as digital partner for Lion
Mumbrella
–
April 8, 2022
AFFINITY'S Sue Cant comments on the resurgence of cinema and more
AdNews
–
March 4, 2022
AFFINITY'S Sue Cant tells us what's in store for media in 2022
AdNews
–
December 16, 2021
What word would you kill? AFFINITY CEO Luke Brown shoots down buzzwords
Mumbrella
–
December 15, 2021
Predictions for 2022 - AFFINITY'S Luke Brown comments
AdNews
–
December 15, 2021
AFFINITY's Sue Cant on Foxtel's plans for 2022
AdNews
–
October 28, 2021
AFFINITY Study reveals big-name brands were winners during lockdown
B&T
–
October 27, 2021
AFFINITY primed for post lockdown boom
Mumbrella
–
October 26, 2021
AFFINITY joins 100 other Independent Agencies in IMAA
AdNews
–
October 26, 2021
Why AFFINITY is in the best places to work list
AdNews
–
May 17, 2021
AFFINITY places top 10 in AFR BOSS Best Places to Work
AFR
–
April 21, 2021
AFFINITY CEO Luke Brown on Privacy Wars - Featured on Mi3
–
March 17, 2021
AFFINITY wins big at the 2020 IPA Effectiveness Awards
–
October 13, 2020
AFFINITY snares former DDB Sydney Track Director Will Nichols in CSO Role
–
September 30, 2020
AFFINITY Announced as a Finalist for the 2020 Australian Effie Awards
–
August 13, 2020
AFFINITY awarded in top 5 for New York Festivals AME Report for 2020
–
July 3, 2020
AFFINITY scores 4 silvers at NY Festivals 2020 AME Awards
–
May 26, 2020
AFFINITY has scored four finalists for 'Building a big brand from Little Adventures' at the 2020 AME's
–
May 4, 2020
AFFINITY 'Couch to Coast' campaign wins silver in global WARC Media Awards
–
February 7, 2020
JOUST appoints AFFINITY as new full-service agency
–
November 13, 2019
AFFINITY featured in AdNews Better Workplaces""
–
September 26, 2019
AFFINITY announced as a finalist in B&T Agency of the Year Awards
–
September 20, 2019
AFFINITY announced as MFA Awards finalists for 2019
–
September 1, 2019
Dog of the Month: Milo
–
August 28, 2019
Advertising's antidote to the pitch
–
August 26, 2019
AFFINITY abolishes account management
–
August 22, 2019
AFFINITY Win $5M Fisher & Paykel Media & Digital Account
–
July 8, 2019
Sausage sizzles, lamingtons and cake stalls star in NSW election ads
–
February 21, 2019
AFFINITY wins creative account for NSW Electoral Commission
–
December 13, 2018
1
2
Next page
Contact us
Get in touch and find out what we can do for you.
Business hours: 9–5.30pm, Monday–Friday
Call Luke on:
+61 2 8354 4400
"
*
" indicates required fields
Name
*
Email
*
Phone
*
Message
*
Name
This field is for validation purposes and should be left unchanged.
Our associations and partnerships
arrow-circle-o-down
cross
menu