Coverage & Recognition
Caspar Yuill share’s how a dumb phone recovered his undivided attention
B&T - 7th September 2023
AFFINITY CBO Angela Smith on does the advertising industry need a reality check?
Campaign Asia - 16th August 2023
How authentic is your brand authenticity? Luke Brown shares his thoughts with Mumbrella
Mumbrella - 11th August 2023
“We’re thrilled to launch our Female Leaders of Tomorrow programme.” - Angela Smith IMAA DE&I Council Chair
Media Week - 1st August 2023
IMAA launches Female Leaders of Tomorrow programme, with Angela Smith as IMAA DE&I Council Chair
AdNews - 1st August 2023
Five heavy-metal thoughts following Cannes ‘23
B&T - 27th July 2023
Will Barbie mania last forever? Dani Collins shares her thoughts with AdNews
AdNews - 20th July 2023
Meta’s record $2 billion data fine is a punishment for change inertia
Mumbrella - 1st June 2023
Our CBO Angela Smith discusses navigating the challenges of 2023
Mediaweek - 29th May 2023
Caspar Yuill on getting an incredible advantage in the age of AI
Mumbrella - 3rd May 2023
CSO Will Nichols shares his thoughts on AI-led execution from KitKat & Maurice Blackburn
Mumbrella - 13th April 2023
Head of Digital Rob Mills is rethinking the subscription business model
Mumbrella - 23rd February 2023
Lukass Strungs on Getting product placement past a cynical audience
Mumbrella - 17th January 2023
Sue Cant on why she moved to an independent agency
AdNews - 26th July 2022
Angela Smith comments on 'Brands returning to traditional advertising'
AdNews - 30th May 2022
Why these media agencies are rated the best places to work
AdNews - 3rd May 2022
AFFINITY tops AFR BOSS Best Places to Work list
AdNews - 28th April 2022
Thursdays unleash the power of thinking at AFFINITY
AFR - 27th April 2022
AFFINITY's ‘Thinking Thursdays’ to banish meetings overload
SmartCompany - 27th April 2022
AFFINITY appointed as digital partner for Lion
Mumbrella - 8th April 2022
AFFINITY'S Sue Cant comments on the resurgence of cinema and more
AdNews - 4th March 2022
AFFINITY'S Sue Cant tells us what's in store for media in 2022
AdNews - 16th December 2021
Predictions for 2022 - AFFINITY'S Luke Brown comments
AdNews - 15th December 2021
What word would you kill? AFFINITY CEO Luke Brown shoots down buzzwords
Mumbrella - 15th December 2021
AFFINITY's Sue Cant on Foxtel's plans for 2022
AdNews - 28th October 2021
AFFINITY Study reveals big-name brands were winners during lockdown
B&T - 27th October 2021
AFFINITY joins 100 other Independent Agencies in IMAA
AdNews - 26th October 2021
AFFINITY primed for post lockdown boom
Mumbrella - 26th October 2021
Why AFFINITY is in the best places to work list
AdNews - 17th May 2021
AFFINITY places top 10 in AFR BOSS Best Places to Work
AFR - 21st April 2021
AFFINITY CEO Luke Brown on Privacy Wars - Featured on Mi3
Mi3 - 17th March 2021
AFFINITY wins big at the 2020 IPA Effectiveness Awards
Campaign Brief - 13th October 2020
AFFINITY snares former DDB Sydney Track Director Will Nichols in CSO Role
B&T - 30th September 2020
AFFINITY Announced as a Finalist for the 2020 Australian Effie Awards
Mumbrella - 13th August 2020
AFFINITY awarded in top 5 for New York Festivals AME Report for 2020
Campaign Brief - 3rd July 2020
AFFINITY scores 4 silvers at NY Festivals 2020 AME Awards
Campaign Brief - 26th May 2020
AFFINITY has scored four finalists for ‘Building a big brand from Little Adventures’ at the 2020 AME's
Campaign Brief - 4th May 2020
AFFINITY 'Couch to Coast' campaign wins silver in global WARC Media Awards
Campaign Brief - 7th February 2020
JOUST appoints AFFINITY as new full-service agency
B&T - 13th November 2019
AFFINITY featured in AdNews "Better Workplaces"
AdNews - 26th September 2019
AFFINITY announced as a finalist in B&T Agency of the Year Awards
B&T - 20th September 2019
AFFINITY announced as MFA Awards finalists for 2019
AdNews - 1st September 2019
Dog of the Month: Milo
AdNews - 28th August 2019
Advertising's antidote to the pitch
B&T - 26th August 2019
AFFINITY abolishes account management
AdNews - 22nd August 2019
AFFINITY Win $5M Fisher & Paykel Media & Digital Account
B&T - 8th July 2019
Sausage sizzles, lamingtons and cake stalls star in NSW election ads
Mumbrella - 21st February 2019
AFFINITY wins creative account for NSW Electoral Commission
Mumbrella - 13th December 2018
AFFINITY takes out prestigious President's Prize at the 2018 IPA Effectiveness Awards in London
Campaign Brief - 10th October 2018
AFFINITY wins prestigious President’s Prize at 2018 IPA Effectiveness Awards
IPA UK - 9th October 2018
AFFINITY Launches Central Coast Tourism Campaign
B&T - 13th August 2018
AFFINITY wins $4m media account with coffee machine maker De’Longhi
Mumbrella - 29th June 2018
The Science of Creativity
WARC - 16th April 2018
AFFINITY | Highest ranked Independent Media Agency at MFA Awards
AdNews - 19th October 2017
AFFINITY wins 2017 Gold Effie for Best Use of Data
WARC - 12th September 2017
AFFINITY - Australia's Most Effective Independent Agency
Campaign Brief - 26th June 2017
Coast’s $1.6M tourism contract goes to Sydney ad firm AFFINITY
The Daily Telegraph - 9th June 2017
The programmatic debate is simplistic, naive and just plain wrong
Mumbrella - 27th March 2017
AFFINITY Wins Warc Grand Prix Media Award
B&T - 10th February 2017
AFFINITY wins Gold and a Special Award at IPA Effectiveness Awards
B&T - 5th November 2016
What I Wish I’d Said At The AC&E Awards: AFFINITY’s Luke Brown
B&T - 28th October 2016
When it comes to digital media, you're being ripped off!
MUMBRELLA - 23rd September 2016
Affinity works out how to predict a cough
The Stable - 21st September 2016
Email marketing: We need to stop being 'creative snobs'
AdNews - 25th August 2016
AFFINITY And oOh! Get Personal In Hyper-Targeted Campaign For ADMA
B&T - 18th August 2016
All The Winners Of The 22nd AMY Awards Announced
B&T - 18th July 2016
Ad doping: It’s fraud not scam – let’s call it out for what it is
Mumbrella - 13th July 2016
Creative Focus: Now with added scam
AdNews - 28th June 2016
Big Picture: The shape and colour of money
AdNews - 23rd March 2016
What’s hot and not from Texas' tech mecca
AdNews - 17th March 2016
Analysing the bigger picture
AdNews - 3rd March 2016
Why smaller creative shops are driving big scale
AdNews - 17th November 2015
To Hashtag Or Not To Hashtag? The Industry Weighs In
B&T - 26th August 2015
Apple Watch launch carries a lot of lessons in CX
Mumbrella - 24th April 2015
How one small metric error can make one big business fail
CMO - 13th March 2015
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ASSOCIATIONS & PARTNERSHIPS
In the spirit of reconciliation, AFFINITY acknowledges the Traditional Custodians of country throughout Australia and their connection to land, sea and community.
We pay our respects to their leaders' past, present and emerging and extend that respect to all Aboriginal and Torres Strait Islander peoples today