Australia’s Most Effective Digital / Specialist Agency – Three consecutive years: WARC Effective 100

The Outcomes Agency

Connecting the experiences that matter, powered by data

Every business is different. And every business has different goals. This simple truth inspires us to make AFFINITY a different kind of agency.

While others define themselves by their outputs – advertising; media; brand; CX; CRM; digital transformation; etc – we define ourselves by our impact. Which is why AFFINITY is The Outcomes Agency™.

Sure, we make what others do. But where we start is by using data to identify the important moments between you and your audience, then optimising and connecting the experiences that matter.

It’s not only helped us consistently deliver business-transforming outcomes; it's the reason we’ve been named by WARC Effective 100 as Australia's most effective digital/specialist agency for four years (2017, 2018, 2019, 2021).

Whether you have a big fat hairy audacious goal, or a concise long-term vision, our mantra – Thinking first, Egos last, Outcomes always – will take you there.


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What We Can Do For You

  • Brand & Creative
    Brand & Creative
    Human behaviour is at the heart of everything we do.
    • Brand Launches & Refresh
    • B2B & B2C Campaign Development
    • Brand & Corporate Identity Design
    • Creative Territory Development
    • Brand Architecture
  • Media
    A strategic approach that can make all the difference to success.
    • Media planning
    • Media Buying
    • Digital Buying - Premium, Exchange, Retargeting
    • Pay Per Click / Search Engine Marketing
    • Campaign Optimisation & Reporting
  • Customer Experience
    Customer Experience
    Understand your customers and you’ll understand what matters to them.
    • Customer Journeys
    • CX Measurement
    • CRM Strategy and Campaigns
    • Service Design
    • New Product Development
    • Lead Generation & Prospect Nurture
  • Digital & Technology
    Digital & Technology
    Aligning technology and creative solutions into real-world design
    • Digital Strategy
    • Website Design and Development
    • Mobile / App Development
    • Business System Integration
    • CRM & Martech Implementation
    • Digital Transformation
  • Data & Research
    Data & Research
    The power of data underpins everything we do
    • Data Mining & Advanced Analytics
    • Predictive Modelling
    • Multivariate Positioning Tests
    • Qualitative and Quantitative Research
    • Benchmarking/ Tracking
    • Behavioural Design
    • Stakeholder Consultation/ Engagement

Our Work

Better input always leads to greater outcomes

Subscribe to OutThink, the AFFINITY ThoughtReport.


Get in touch and find out what we can do for you
Business hours: 9am - 5.30pm, Mon - Fri

+61 2 8354 4400


In the spirit of reconciliation, AFFINITY acknowledges the Traditional Custodians of country throughout Australia and their connection to land, sea and community.

We pay our respects to their leaders' past, present and emerging and extend that respect to all Aboriginal and Torres Strait Islander peoples today