Science x Creativity
What’s it all about?
We believe in creativity that works, to solve really tough business problems. And we use the best of science and technology to do so.
Everything we do relies on data and the real-time information we unearth—because first, we must understand human behaviour before we can leverage it.
We walk every step along the customer journey, to empirically isolate the moments that matter most to your customers, and in turn, your business.
There’s a bunch of rhetoric out there about data, effectiveness and so on, but AFFINITY® has built a global reputation for proven effectiveness. We've been named by WARC as Australia's most effective digital agency for the last three years (2017, 2018, 2019).
We’re ready to apply our minds to create results for you. So, give us a call if you’re interested in generating profit ROI, rather than stopping at media & PR metrics.
What We Can Do For You
Human Behaviour is at the heart of everything we do.
- Qualitative and quantitative research
- Customer Journey Mapping
- CX Measurement
- Data & Analytics
- Predictive Modelling
- Multivariate Positioning Tests (MVPT)
- Media attribution
Branding & Planning
Applied thinking and gameplans for brand AFFINITY.
- New product development
- Brand and corporate identity
- Brand architecture
- Brand launches and refresh
- Lead generation and CRM
Merging Technology and creative solutions into real-world design.
- Digital strategy
- Website design and development
- Mobile / App development / all platforms
- Enhanced customer experience deployment (NFC, iBeacon, Augmented Reality)
- Business System Integration
Strategic media ideas can make all the difference to success.
- Media planning
- Media buying
- Digital buying - premium, exchange, retargeting
- PPC / Search Engine Marketing
- Campaign optimisation & reporting
Advertising & Design
The Art of Engaging people with brands.
- Idea generation
- Integrated campaign development
- Logo design
- B2B selling & relationship materials
Our commitment to craft continues until the very end.
- Digital development
- Production management
- Broadcast production — TV, radio, video
- Point of sale
- Trade show and exhibition stands
An update from the New York Festival
30th April 2020
28th April 2020
6th March 2020
7th February 2020
8th October 2019
AFFINITY in the News
Campaign Brief - 26th May 2020
AFFINITY has scored four finalists for ‘Building a big brand from Little Adventures’ at the 2020 AME's
Campaign Brief - 4th May 2020
Campaign Brief - 7th February 2020
B&T - 13th November 2019
AdNews - 26th September 2019
B&T - 20th September 2019